The Value of Being an Outsider

The Value of Being an Outsider

By Michael Gunther I don’t know about you, but I recognize that I can be so focused on the day-to-day activities at my business while trying to push new strategies that I lose perspective on what may be preventing our team from moving forward. The 16th century adage...
How is the economy doing, really?

How is the economy doing, really?

By Michael Gunther If you have been in business over the last decade, you have seen good times and bad times. What did you learn about your business model and leadership capabilities from the past economic upturns and downturns? Businesses and the economy are...
Integrated Marketing: More Than a Buzzword

Integrated Marketing: More Than a Buzzword

By Rachell Newburn Integrated marketing is a business term that’s been floating around for a while now, but what does it really mean? When you create an integrated marketing campaign, you are ensuring that your customers are seamlessly hearing the same messages...
Becoming a Collaborative Leader

Becoming a Collaborative Leader

By Michael Gunther For as long as I can remember, I have always been in leadership roles, starting with student council and extracurricular clubs to eventually running companies and non-profit groups. As I reflect on my leadership journey, I realize I have never...
Learning to Set Boundaries by Saying No

Learning to Set Boundaries by Saying No

By Michael Gunther Last week, one of my mentors, Bob Biddinger, stopped by to say hello. Now retired, Bob has been a successful business owner, and throughout his illustrious career, he created a large consulting firm in Silicon Valley and coached many start-ups. His...
Do You Change Your Goals or Your Behaviors?

Do You Change Your Goals or Your Behaviors?

By Michael Gunther   Our team at Collaboration is made up of ambitious individuals who are driven to provide great service, but who are also trying to aggressively grow our business. The goals we established for 2016 are truly “stretch goals” that...

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