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Inspirational Stories, Educational Tips, and Empowering Articles

We’re Living in a COVID World, and We’re Just Sick of It!

Before I launch into what we’re all thinking, I want to bring to the forefront that in no way are we making light of COVID-19. For those of you who have survived the disease, nursed your household through it, and/or lost a dear one to this pandemic, our hearts are...

Our Community Showed Us Who We Really Are

Pandemic life has given me plenty of time to reflect. Doesn’t it feel like we took so much for granted in the Before Times? We just assumed that there would always be a restaurant for the perfect business lunch, a gym to work off our stress, and a bar for an amazing...

The Year of Firsts

Well, what a year 2020 has been! As I look back on our business’ journey this year, I’m grateful for many things, including all of the “firsts” I learned this year. First time I had to operate in a pandemic. Between shelter-in-place orders to economic ambiguities,...

Now is the Time for Leadership

Historically, challenging economic times have provided a platform for business owners to analyze and reassess their business practices – and this “Great Recession” is no different. Perhaps you have begun to recognize that you can operate your business more...

Core to Success: Relationships

Some might say that persistence and creativity are keys to success in business while others might define success by how much money they and their business make. Running a business requires creativity and drive, and the outcome of doing things well is profit which is...

Lead the Way with Trust and Ethics

Everyone is craving trust and a genuine expression of values these days. Your team and customers want to ensure they are working with and supporting a company that adheres to its value set and behaves in an ethical manner. Ethics and values will be different for each...

Transform Sales as a Science

Who is Your Client? In today’s business climate, there are more hurdles and challenges to obtaining and keeping clients than ever. In an effort of self-preservation, more companies are cutting back. They are reducing costs where they didn’t think possible, they are...

Shifting Your Marketing Strategy for 2020

Some marketing strategies that worked six months ago are no longer even relevant in today’s pandemic world. To survive this far, businesses have had to rapidly adapt to new tactics. At the same time, it’s hard to reconcile with the fact that many marketing tactics,...

The 48-Hour Challenge

By Michael Gunther I’ll admit that the amount of information coming at me these days is overwhelming — from constant news alerts to webinars to guidelines from every organization I can think of. Then, trying to digest everything and not get too anxious about the...

What Will Be Our New Normal?

By Michael Gunther It is anyone’s guess what our new normal is going to be as the coronavirus pandemic unfolds. As business owners, who live with ambiguity on a regular basis as it is, we now live in a world of daily — if not hourly — changes to our normal way of...

Leadership in Times of Crisis

By Michael Gunther I don’t know about you, but being a business owner and team leader as the Coronavirus Pandemic continues to unfold has created a level of stress and ambiguity on how this situation may impact our families, our clients, our teams and our...

The Value of a Business Consultant

By Erin Hoffman   Consultants at Collaboration have strong instincts — after all, that is what makes them ideal for this career. However, instincts are only one aspect of a great consultant’s toolbox. Our senior-level consultants have more than 75 years of combined...

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